Manoj Shroff

Entreprenuer, Business Tycon, Industrialist

Manoj Shashichandra Shroff (born 4 January 1964) is an Indian business industrialist, founder and chairman of Niti Group, a private conglomerate well established in the IT, Furniture, Hospitality, Beverage and Pharmaceutical Industry. The conglomerate includes Niti Distribution, Cursor Technologies, Sky Supers Stores, Jupiter Pharmacy, La Maison Royale Hotel, La Maison Royale Masai Mara (Safari camp in Kenya). Currently, the Niti Group spans over three continents, and has an established existence in more than 11 countries. Manoj is recognized as Person Of The Year in Asiaone Magazine 2017 – 2018 and also he has been listed 59th in Forbes Middle East as Top Indian businessman in the Middle East.

Business

In 1986, Mr. Shroff started his journey in UAE working with Alhabtoor Motors. That was until 1996, when he founded Niti distributors, his first chain of his conglomerate and opened his first branch in Kenya for Computers Trading. After Kenya success, he opened his branch in Dubai. Ever since, he expanded his business to Hotel Business, Beverage and Pharmaceutical Industry and Infrastructure. Today his chain of business is known as Niti Group of Companies.

niti logo png

Niti Distributions

NITI Distribution Ltd is an Information Technology, Networking, and Security hardware and software distribution business segment of NITI group of companies.

AK multinational

AK Multinational

AK Multinational LLC is a rising IT distribution company in the Unites States IT fraternity. We are a preferred partner with numerous vendors and we sell a wide array of products.

cursor logo

Cursor Technologies

Cursor Brand as one of the growing in dynamic OEM manufacturer in IT segment. Currently Cursor carries over 100 SKUs across 12 product categories in Africa & Asia.

lmr logo

La Maison Royale

LMR Group Of hotels is one of the growing hospitality groups in Kenya. LMR Hotel & LMR Express & LMR Masai Mara (safari camp), which are located in Nairobi & Masai Mara. .

comfort inn

Comfort Inn Brattleboro

comfort inn

Comfort Inn Weathersfield

Comfort Inn Hotels are located on Brattleboro & Weathersfield, USA. They are Classic, Stylish & Iconic Hotels. In late 2016, these two hotels were joined to the Niti Group of companies.

mojakart

Mojakart

Mojakart is founded by Mr. Shroffs son, Aniket, an IT Ecommerce group of websites which are currently operating in UAE, UK, Nairobi, Mauritius, Nigeria, Uganda.

jupiter

Jupiter Healthcare

Jupiter healthcare is one of the branches of Niti Group, which is specialized in pharmaceutical products. Currently it is located in Nairobi.

SKY SUPER STORE

Sky Super Store

Sky Super Store focuses on Furniture products. The company is young, but has bright future. Currently it is located on Nirobi, kenya.

Awards & Achievements

Mr. Shroff has achieved some awards in his career. Some awards are based on his companies and some are personal awards.

Honored with Prestigious Delaware Governor’s Proclamation

Delaware State Capitol in Dover, Governor’s Office in Wilmington, Delaware, USA.

August, 29
1996

Recognized as
“Person Of The Year” in Asia OneMagazine.

J W Marriott Marquis,
Jumeirah Sheik Zayed,
United Arab Emirates.

May, 27
1996

Awarded Entrepreneur Middle East’s Distinction in International Expansion.

Rexus Premium,
Jumeirah JBR,
United Arab Emirates.

December, 16
1996

Awarded Entrepreneur Middle East’s Distinction in International Expansion.

J W Marriott Marquis,
Jumeirah Sheik Zayed,
United Arab Emirates.

May, 19
1996

Ranked 59th in Forbes Middle East as Top Indian businessman in the Middle East.

Godolphin Ballroom,
Jumeirah Emirates Towers,
United Arab Emirates.

May, 13
1996

Personal Award

Honored with Prestigious Delaware Governor’s Proclamation

Delaware State Capitol in Dover, Governor’s Office in Wilmington, Delaware, USA.

November, 11
1996

Personal Award

59th Rank in Forbes Middle East as Top Indian businessman in the Middle East.

Godolphin Ballroom, Jumeirah Emirates Towers, United Arab Emirates.

May, 13
1996

Personal Award

Recognized as
“Person Of The Year” in Asia OneMagazine.

J W Marriott Marquis,
Jumeirah Sheik Zayed,
United Arab Emirates.

May, 27
1996

Company Award

Received an Award Of “International Expansion” in Entreprenuer Middle East.

Rexus Premium,
Jumeirah JBR,
United Arab Emirates.

December, 16
1996

Personal Award

Awarded in Worlds Greatest Brands & Leaders by Asia One Magazine.

J W Marriott Marquis,
Jumeirah Sheik Zayed,
United Arab Emirates.

May, 19
1996

Personal Life

Manoj Shroff is a devoted family man, married to Niti Shroff, with whom he has two accomplished children: Aniket, Kripa, and their youngest. The family is actively involved in entrepreneurship, leadership, and global business initiatives, combining vision, innovation, and dedication across multiple industries.

Niti Shroff

Co-Founder & Managing Director

Niti Shroff possesses exceptional social intelligence and a remarkable ability to cultivate relationships that drive organizational growth. She has been recognized twice with the Women in STEM Award for her excellence as an executive in IT distribution in Dubai. Additionally, she has been honored among the “World’s Most Influential Female Business Leaders” across Science, Technology, Engineering, and Mathematics (STEM) and related fields, reflecting her outstanding contributions and leadership.

Aniket Shorff

CEO - Niti Group

Aniket Shroff began his professional journey at the age of 19, initially contributing to small projects within his father’s private conglomerate in Nairobi, Kenya. By the age of 21, he launched his first independent venture, demonstrating early entrepreneurial drive and vision. Today, he is focused on advancing his initiatives in infrastructure and e-commerce, while building a reputation as a dynamic young leader. In recognition of his accomplishments, he was honored with the “Young Business Icon of the Year” award at the World HRD Congress 2019. 

Kripa Dalal

COO - Niti Grroup

Kripa Shroff holds a Master’s degree in Accounting from Babson College and is a young entrepreneur actively involved in managing the USA branches of NITI Group. She currently serves as Managing Director of Comfort Inn Brattleboro and Comfort Inn Weathersfield, both part of NITI Group’s hospitality portfolio. In addition, she oversees operations at AK Multinational, contributing to the strategic growth of the company. Her achievements and leadership have been recognized with a nomination for the Stars of Business Leadership Awards, highlighting her emerging influence in the business world.

Social Contributions

Sole Donor to Khadayata Wadi Nandurbar

Donor To khadayta Complex in Vadodara (Niti Bhavan)

Sole Donor to Navnatbhavan in Nairobi

Contributor to Niti Cottages, Project in Shreenathji

Sole Donor to Navnatbhavan in Nairobi

Interviews

Watch Mr. Shroff’s interview by game changers and get inspired by his success. Game changers is a youtube Vlog which interviews most successful people and businessmen in the UAE and some other countries.